We’re just a few days away from blowing the roof off Molotov at SpareFoot’s epic SXSW party and DJ showcase, SPARE BEATS. We know the club wouldn’t be bumping nearly as much without the support of our awesome sponsors. Our shout-out today goes to Theory Hair Salon— hip, fashionable and always down for a great show.

Located in north central Austin, Theory is relatively new to the block. Owners Tri Nguyen (also a Web Developer here at SpareFoot), Teresita Tran and Cecilia Tran opened up shop in November 2011 and have been working hard to establish their name. Before that, Teresita was a hair stylist at another local salon, perfecting her skills and building a loyal client base. Now, Tri boasted, Theory has devoted customers from as far away as San Antonio, Houston and Dallas. “They drive here just to come to the salon,” he said.

While Theory is still perfecting its image, Tri and Teresita agreed they tend to draw young professionals looking for an edgy look. Teresita said she and her team of stylists can handle just about anything the world of hair styling can throw at them, from cutting to highlighting to waxing. “Anything about hair— we like to do everything,” she affirmed, but admitted to her particular affinity for variations on the bob.

Tri and Teresita manage a tightly knit team of stylists, who enjoy monthly sushi outings with the company and a familial atmosphere in the salon. Teresita said the whole team is getting pumped for SPARE BEATS. For Tri, who works behind the scenes doing marketing and renovations to support the salon’s rapid growth, the show is a great opportunity to connect with the dynamic SXSW crowd.

“It’s [going to be] a huge party,” Tri said, “We want to get our name out there.” He hinted there will be a special Theory discount for all SPARE BEATS party-goers, so look for details at the event if you’re inspired to get a fresh new look.

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