Blogging + Social Media For Self-Storage

Thanks for attending Rachel’s presentation on the topic of Blogging + Social Media For Self-Storage. As promised, here are some additional resources to help you own your company’s blogging efforts, whether you run your own blog or want to get involved in other ways.

Story ideas:
Local events, facility renovations, technology upgrades, unique storage uses, fun work stories, opinion on industry trends or stories, customer profiles, storage FAQ, review a related product, report on a trade show, staff profiles, run a contest, take a poll, share company history, show off charity efforts, talk about the future, top 10 list/resources roundup, offer a scholarship…

http://www.entrepreneur.com/article/223023
http://www.chrisbrogan.com/50-blog-topics-marketers-could-write-for-their-companies/
http://www.problogger.net/archives/2010/03/06/9-tips-for-creating-more-small-business-blogging-ideas/

Positioning your blog:
http://blog.selfstorage.com/self-storage-marketing/your-self-storage-brand-value-proposition-220 http://www.businessinsider.com/how-to-position-your-blog-or-business-to-maximize-profit-2011-7

PR for your business and/or blog:
http://mashable.com/2011/10/01/blogger-outreach-tips/
http://www.seomoz.org/blog/5-steps-to-bootstrapping-your-pr-efforts

Self-storage blogs to follow:
http://thestoragefacilitator.com
http://www.insideselfstorage.com/Blogs
http://www.extraspace.com/news/
http://www.ministoragemessenger.com/blog/
http://blog.sparefoot.com http://www.ssaglobe.org/ http://sellingstorage.com/blog/
http://www.selfstoragefinders.com/blog/
http://blog.cubesmart.com/

Keep up with multiple blogs with RSS:
http://www.google.com/reader

Inspiration:
http://mashable.com/2009/10/27/industry-expert-how-to/ http://mashable.com/2011/03/30/small-business-blogs/