Walt Kresa, Author at The SpareFoot Storage Beat

Increasing move-in rate: The magic of customer follow up

Walt Kresa/October 7, 2018October 8, 2018 /Leave a comment

Move-in rate is a tremendously important metric for the self-storage industry, measuring the number of leads at a given facility that turn into rent-paying tenants. On SpareFoot, the average move-in rate is at least 46 percent for any given month of the year. But, there are a lot of things that can impact how often…

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SpareFoot Insights: Calculating length of stay correctly

Walt Kresa/July 17, 2018July 23, 2018 /Leave a comment

Tenant Length of Stay (LOS) is a commonly used success metric for the self-storage industry, ultimately measuring the total time a tenant spends renting a unit at a facility, from move-in to move-out. SpareFoot research has shown that a good average LOS is 7-10 months. But, LOS can also get pretty complex—so we interviewed our…