AUSTIN, TEXAS — December 21, 2017 – SpareFoot, the largest marketplace for storage, has been earned an Honorable Mention in the  2017 PR Daily 2017 Content Marketing Awards for the second year in a row. The company earned the award for brand awareness for The Storage Beat, its storage industry blog. SpareFoot’s “We Can Store That” video campaign won a PR Daily Content Marketing Award in 2016.

SpareFoot decided to submit The Storage Beat blog for PR Daily’s Content Marketing Awards because it was a game-changing tool to position SpareFoot as THE expert in the self-storage industry.  In 2013, the company hired Alexander Harris, a professional reporter, to join the company as a full-time writer and editor covering the self-storage industry. He was the first journalist in the U.S. to cover the self-storage industry on a full-time basis and was profiled by the New York Times in 2017 for his work crafting this unique industry blog.

The SpareFoot Storage Beat has become the go-to source for news, features, and analysis about the self-storage industry. The categories the blog covers include public companies, private companies, industry trends, real estate development, facility acquisitions, hirings, and promotions.

In May 2017, The Storage Beat was accepted into Google News. Since being accepted, the Storage Beat’s data hub, the place where we share industry statistics throughout the year, has been used as a resource by media outlets that include CNBC, CNN and The New York Times.

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About SpareFoot

SpareFoot.com is the largest marketplace for storage, making it easier to move and store your stuff. The SpareFoot website lets you find and compare the best storage deals near you, and instantly rent online or by phone for free. With the most up-to-date information on storage available, SpareFoot makes finding your stuff a home the easiest thing to cross off your to-do list.

About PR Daily’s Content Marketing Awards

PR Daily’s 2017 Content Marketing Awards aimed to find organizations with big marketing goals and successful content. This year’s applicants include restaurants, healthcare organizations, financial institutions, tech giants, influencer marketing firms and more. The judges selected winners from more than 130 submissions to find the best campaigns and projects from around the world.

 

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Jodi Holzband